Category Archives: Public Relations
Kanye West’s Top Tips for Digital Communicators
Make no mistake, Kanye West is a one-of-a-kind musician, performer and pop culture icon – just ask him yourself. He has created a personal brand that is all his own and, while his attitude may rub some the wrong way, there are a few lessons we digital marketers can learn from his experience. Continue reading
Filed under Best Practices, Celebrity, Internet, Music, Pop Culture, Public Relations
No Longer Singing LaLa’s Praises
While I am thoroughly upset that my remaining balance will be converted to iTunes, which is 10 cents more per song, I am frustrated with the fact that there is no explanation in this email or on the LaLa website detailing why the site is closing. Continue reading
Filed under eMail, Internet, Pop Culture, Public Relations
Watch Letterman Prove How Un-Tech Savvy He Is
As a PR professional, I can’t tell you how jealous I am of the extensive media coverage Apple has scored in the past month about its new iPad. Sure, it’s is sweet, but never has there been such a slam-dunk … Continue reading
Filed under Celebrity, Public Relations, Trend
Surfing the Restricted Net
I attended a conference yesterday on social media for financial services companies. Despite the fact that I work with many of these types of clients on a daily basis and I am well aware of the compliance hurdles these companies face when it comes to promoting their brand via social media, I was surprised to find how much of the Internet is blocked for the employees at work. Continue reading
Filed under Internet, Public Relations
When publicists need a publicist
Could this be why PR is still considered a “dirty word” in some circles, or why the general consensus is that “publicity” is managed by the cliché “PR girls” featured on these programs? I’ve experienced it personally, even in casual conversation friends and acquaintances. Based on the questions I’ve been asked about my job (“Which celebrities do you represent?” “Don’t you just spin the truth?” “Do you get free stuff from companies like [enter luxury brand]?”). I’m certain that many people outside of the field think of PR as party planning and creating buzz at any cost—a no-brain job for cute girls who photograph well. Continue reading
Filed under Celebrity, Public Relations