Tag Archives: Johnny Depp

A New Breed of Celebrity

It’s no secret that I am a TMZ watching, Us Weekly reading, pop culture fanatic. There is good reason why I’m not alone in this thinking. Whether it’s the chic and brilliant Johnny Depps and Meryl Streeps of the world, or the not-quite-sure-why-they-are-famous Kim Kardasians and Heidi Montags, the fascination is due to the fact that these people are beautiful, wealthy, and – at least in some cases – talented. The constant swarm of salacious gossip doesn’t hurt either.

But lately, we’ve seen a new breed of celebrity: digital business leaders.

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Filed under Celebrity, Facebook, Film, FourSquare, Social Media

A Burton Exhibit Before Christmas

It’s the most wonderful time of the year, so why not talk about Tim Burton’s dark genius? I had the fortune of attending a private event at the MoMA over the weekend, at which I was able to view the most recent exhibit to grace the modern museum; a look back at the last three decades of Tim Burton’s work.

I’ve always been a fan of Burton.  Beetlejuice and A Nightmare Before Christmas have always been in my top 10 favorite films and you may have read in one of my recent posts that I am anxiously awaiting Burton’s upcoming interpretation of Alice in Wonderland. What I enjoyed most about this exhibit was not only the massive, well-rounded collection of Burton memorabilia—everything from scribbles on cocktail napkins to the costume worn by Johnny Depp in Edward Scissorhands—but the creative use of multimedia throughout, which brought a level of modernity and added insight to the bizarre collection.

I would never consider myself an art connoisseur and, while I enjoy visiting museums and learning about famous works of art, am in no way an authority on the subject. However, I always appreciate an art experience—something more than just wandering down never-ending hallways of paintings without any direction. In this instance, the multimedia features including video of feature films and interviews with the artist provided a hint of insight into the seemingly normal life of Burton that somehow led to a series of eerie cartoons, satirical doodles and classic Hollywood costumes, including props from Batman, Beetlejiuce and Mars Attacks. 

While after visiting the Salvador Dali museum in Barcelona a few years back I was not surprised to find that his bizarre, dream-like paintings were not necessarily a far cry from his mental state, I was surprised to find that Burton grew up in a seemingly normal suburb outside Burbank, CA and his creative instinct came from nothing more than perhaps an overactive imagination—

something I honestly had more of! After spending the good part of three hours wandering through the multiple rooms, everyone in my group, which included Burton fans and non-Burton fans, was able to find a deep appreciation of his work.

Whether or not Burton is your bag, we can all take a little something from this when it comes to creative inspiration. The exhibit is available until April 2010, so if you are in the New York City area, I wholeheartedly encourage the visit. If you do attend, please let me know what you think! If not, please note that A Nightmare Before Christmas is on Netflix instant watch. Enjoy!

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Filed under Pop Culture, Video

Disney Makes Consumers Mad Hatters Over Alice in Wonderland Trailer

AliceITim Burton is the master of creating cult classics. He has the ability to bring out the emo in all of us. That said, it’s no wonder why millions of people are anxiously awaiting the release of his new take on the childhood classic, Alice in Wonderland, due to hit theaters this coming spring.

To generate buzz around the opening, Disney launched a Facebook fan page for the film in July of 2009, which already has nearly 67,000 subscribing enthusiasts. The page is regularly updated with information about the film, appearances by the stars (Johnny Depp as the Mad Hatter and Anne Hathaway as The White Queen), and discussions about nostalgia associated with the classic tale.

At face value, it seems that Disney is doing everything right in the social media space. So what went so wrong?

alice-in-wonderland-teaser-trailer-04Tim Burton was expected to unveil the full-length trailer at San Diego’s ComicCon. What YouTube has proven in the last year or two is that if a video exists, it will likely be uploaded as quickly as possible. And sure enough, the trailer was added to the site before Burton had the chance. The video quickly became viral.

Within hours, Disney had the video removed from YouTube. What a terrible move!

By allowing the video to remain on YouTube, the film was gaining free publicity. One of the benefits of YouTube is the ease of sharing—anyone is able to pass along content, embed video to their blogs, Facebook pages, etc., and post comments about the content. Why turn that organic publicity away?

By now, they appear to have learned their lesson, as multiple versions of the trailer are now available. New clips are also regularly posted on the Facebook page, so check it out!


*Thanks to Rob Longert for the topic idea!

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Filed under Facebook, Film, YouTube